AMAWebsites-Logo
Client Login
Web Mail
Hosting
Crossgates Chiropody
Website Design & Ongoing Support
For more than a decade, I’ve collaborated with Crossgates Chiropody & Wellness Centre, one of Yorkshire’s leading wellness practices. Over the years, I’ve guided the evolution of their online presence—creating fresh designs, improving usability, and ensuring their website continues to reflect their professional growth and client-focused approach.
About This Project

Custom WordPress Website for a Wellness Center

Website Design, SEO & Ongoing Support

  • Services : Web Design, Web Development, Web Hosting, Website Security, Website Support

Chiropody & Podiatry Leeds is a reputable clinic offering a comprehensive range of foot care services, including chiropody, podiatry, orthotics. It is also an alternative therapies center for Leeds, offering acupuncture, beauty services, colonic irrigation, counselling, and various other complementary therapies. Their goal is to provide exceptional care to individuals seeking professional treatment for foot and lower limb health, and mind and body wellness.

Background, Goals & Objectives

I first began working with Crossgates Chiropody & Wellness Centre after their previous website was hacked and their hosting provider was unable to resolve the issue. I stepped in to rebuild the site from the ground up, restoring their online presence and strengthening their security and reliability.

Since then, our partnership has continued to grow. I’m now redesigning and rebuilding the website for a new era — one that places greater emphasis on wellness and complementary therapies, alongside their established chiropody services. Their new web site design will focus on a calm, accessible user experience while integrating SEO optimisation for therapy services, improved review collection, and streamlined admin tools for managing bookings and patient enquiries.

This ongoing collaboration ensures the clinic’s online presence continues to evolve with their expanding range of services, helping them reach more clients while maintaining the professionalism and trust they’re known for.

The new website build the objectives included:

  • Enhance Online Presence: Develop a more modern, user-friendly website to showcase their services and expertise with more focus on wellness.
  • Improve User Experience: Ensure easy navigation and accessibility for patients seeking information and appointment bookings.
  • Highlight Services: Clearly present the diverse range of treatments offered, emphasising their qualifications and experience.
  • Gather client reviews:  Custom landing pages to be sent via email or presented in clinic.
clinic2
clinic8
clinic4
clinic7
clinic6
clinic5
clinic3
clinic
clinic 10

Design Process

With the new website build the objectives included:

  • Outdated Website: The existing website lacked a modern design and user-friendly interface. I created a visually appealing and responsive website that aligns with the clinic’s professional image.
  • Limited Online Visibility: The clinic’s online presence needed improvement to reach more potential patients. I conducted detailed SEO analysis and keyword research to identify high-value search phrases to target and build a stronger local search footprint.
  • Complex Service Information: Presenting a wide array of services in an organized and comprehensible manner was challenging. I organised services into clear categories, each with detailed descriptions and benefits.
  • Reviews System: The clinic was losing valuable feedback to external booking platforms, so the goal was to strengthen their presence by collecting reviews directly on Google. I created dedicated landing pages to make it easy for patients to leave reviews and help boost the clinic’s local reputation.

Key Features

  • Professional Layout: Clean, intuitive design to emphasise key services.
  • Mobile-Friendly: Optimised for a smooth experience across all devices.
  • SEO Success: Consistently ranks for local chiropody-related keywords.
  • Service Integration: Clear details on treatments and appointment options.
  • Regular Updates: Ensures functionality meets the latest web standards.

“The new website is fantastic! It’s easy to navigate, and booking an appointment online is a breeze.”
– Janet, Patient

“Our patients have expressed how much they appreciate the clear information and ease of use. It’s been a great addition to our practice.”
– Theresa, Podiatrist

Achievements & Results

This project underscores my expertise in WordPress development, responsive web design, and SEO best practices, delivering a digital platform that effectively represents the Company’s brand and services.

The collaboration with Chiropody & Podiatry Leeds resulted in a modern, functional website that effectively communicates their services and expertise. The integration of an online booking system has streamlined appointment scheduling, enhancing patient satisfaction and operational efficiency.

Since launch, the new site has:

  • Increased Online Engagement: The new website attracted more visitors and improved patient engagement.
  • Enhanced Service Clarity: Patients can now easily understand the services offered and book appointments online.
  • Positive Feedback: The clinic received commendations for the website’s design and functionality from both patients and staff.